Assessment
Condition and comparables reviewed before any commitment to a number.
Services
Buy. Sell. Invest.
Three engagements, one method. The work that decides the outcome happens before the market ever sees it.
01 — Buy
Representation that narrows the field.
Most buyers lose months to properties that were never going to work — mispriced, misrepresented, or simply wrong for how they actually live. We spend the first conversation establishing the brief properly, then filter hard against it.
When the right property appears, you already know your number, your terms, and your ceiling. That preparation is what lets us move on the same day the rest of the market is still scheduling second viewings.
- BriefA written definition of what you are buying and why, before we look at anything.
- AccessOff-market and pre-market inventory through the Real network and local relationships.
- DiligenceComparables, disclosure review, and repair exposure assessed before you write.
- TermsOffer structure designed to win on terms, not only on price.
02 — Sell
The first ten days set your price.
A listing gets one launch. The market forms its opinion in the first ten days, and every week after that is spent either capitalising on that opinion or apologising for it.
So we do the unglamorous work first: condition, repairs, staging, sequencing, and a price that creates competition instead of caution. Then we launch once, properly, to a buyer we have already identified.
Preparation
Repairs, staging, and photography planned against the target buyer.
Positioning
Pricing modelled on how the market will read it in week one.
Close
Offer analysis, negotiation, and escrow managed to a visible schedule.
03 — Invest
Returns before narrative.
Investment property is underwritten, not admired. We work with owners building position across California on acquisition, disposition, and the periodic honest review of whether an asset still earns its place in the portfolio.
That includes telling you when a property you like is not a property you should own.
- UnderwritingRent, vacancy, capital expenditure and exit modelled before an offer.
- SourcingOn- and off-market acquisition across our California markets.
- RepositioningImprovement strategy weighed against realistic value uplift.
- DispositionTiming and preparation advice for exits, including 1031 sequencing.
Not sure which conversation you need?
Start with the situation. We will tell you which of these it actually is.